MAKO New Business

Turn your market into new accounts.

More conversations. More accounts. More revenue already within reach.

MAKO identifies the right buyers, starts the conversations, revives old opportunities, and keeps every deal moving until it is won or closed.

You close the important conversations. MAKO keeps the market moving.

Three revenue pools

New accounts

Buyers who do not know you yet, identified, approached, qualified, and moved toward a commercial conversation.

Revenue recovery

Dead quotes, unanswered leads, dormant customers, and referrals that are closer to revenue than another cold list.

New channels and territories

Distributors, retailers, partners, geographies, and verticals that can expand the market without building another internal team.

The pipeline no longer stops when the owner gets busy.

  • The market is mapped around actual commercial value.
  • The right buyers hear a message built for their situation.
  • Every reply is read, routed, and followed.
  • Samples, meetings, quotes, and proposals stay current.
  • Dormant opportunities are revisited at the right time.
  • The owner sees movement, value, and the next decision in the Morning Brief.

Activity is visible. Revenue is the score.

MAKO reports leading indicators because they explain movement, but the commercial scorecard progresses toward qualified conversations, pipeline value, accounts opened, orders, revenue, and gross profit.

StagePrimary evidence
Market coverageQualified target accounts and reachable decision-makers
EngagementRelevant replies and conversations
OpportunitySamples, meetings, quotes, proposals, or defined next steps
PipelineQualified value by stage and expected timing
OutcomeAccounts opened, orders, revenue, and gross profit

Find the revenue closest to a decision.

Give MAKO your target market, customer list, old quotes, or dormant accounts. We will identify which revenue pool deserves attention first.